Hanover, 24.11.2025 - On November 17, 2025, the GREEN BRANDS Germany 2025-2026 were honored in Nuremberg during a festive gala event.

A highlight of the evening was the presentation of the special award to Renate Künast for her sustainable, long-standing political commitment. The laudation was given by Bernward Geier, and as a surprise guest, GREEN BRAND personality Hannes Jaenicke was present.

lavera Natural Beauty has been awarded the GREEN BRAND Germany certification since 2012. With a current revalidation score of 90%, we have achieved an impressive increase of a total of 20 percentage points over the past years (2012: 70%). This outstanding result is almost unique – no other cosmetics brand has been able to achieve a comparable result so far.

Julia Michel (CMO) and Sabine Kästner (Corporate Responsibility, Sustainability Officer) accepted the award on behalf of lavera.

GREEN BRANDS is a European warranty mark of seal class 1 – comparable to government seals like the Blue Angel. The award meets the requirements of the EU directive to empower consumers for ecological transition ((EU) 2024/825). In a two-year validation process, the following are comprehensively examined: eco-design, raw material extraction and transport, production, packaging, distribution, usage phase, recycling and disposal, as well as product-related certifications.

So far, 330 brands across Europe have been awarded GREEN BRANDS.